How (and WHY) to Take Breaks From Social Media as a Business Owner With Suzy Collins
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What if we stepped away from social media and it didn't hurt our business? What if we were able to put our phones down and capture moments with our hearts rather than our cameras? My guest and lifelong friend, Suzy Collins, joins us on the podcast for an inside look on why business owners NEED to take breaks from social media and how to do so in a way that allows them to still show up for their clients.
Suzy is no stranger to The BrandWell Podcast, you may remember her from episode 26, Torn Between Two Callings: Work and Motherhood. She is not only a friend of mine, but a photographer who lives in Knoxville, TN with her husband, two daughters and new baby boy. She started her business in 2016 and is passionate about helping people feel confident in front of the camera and behind their own. Suzy has continued to evolve her business to offer more help and services to her clients!
So let’s get to it with Suzy! Be ready for a refreshed and renewed perspective!
[00:01 - 15:36] Opening Segment
How Suzy’s relationship with social media has changed over the last year
Having a successful and thriving business without social media
Suzy’s reason (both business and personal) behind taking a month away from social media
[15:37 - 36:49] Steps to Grow Yourself Professionally and Personally
Fears that Suzy had with stepping away from social media when it came to her business
Intentional ways that you are able to connect with others for your business without social media
Benefits to taking breaks on social media for business & personal purposes
Give time to take a look at what you are doing for your business, and see where their business traffic is coming from
A chance to re-clarify your purpose
Mental health, well-being, relationships and faith
[36:50 - 46:16] Staying Relevant While Going Against the Grain
Social media has become a socially accepted addiction
What to do before, during & after a break from social media
Before - Let your audience know that you will be taking a break and how they can here from and get in touch with you outside of social media
During - Channel your creative energy in other places (writing a blog, creating a new service and using email marketing)
After - Share what you have learned and what your new intentions are
[46:17 - 48:10] Wrapping Up!
Upcoming community social media detox details
Key Quotes
“Taking a break from social media can help you get really honest with yourself, to see your self-worth and value. As business owners, we can’t be afraid to make changes that can affect us financially when it is well worth it for our health and overall lives. Sometimes it takes completely cutting something our to see what place it has in our lives. Have we made what should be a tool, an idol and too much of a priority?” - Suzy Collins
Connect with Suzy
Instagram: https://www.instagram.com/suzycollinsco/
Website: https://www.suzycollinsphotography.com/
Let’s get connected!
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LEAVE A REVIEW + and SHARE this episode with someone who wants branding tips, web design strategy, and practical advice to help build the career of their dreams. You can listen to the show on Apple Podcasts, Spotify, or wherever you get your podcasts!
KEEP BRANDING WELL,
Victoria
